PEACH BEAUTY






PEACH BEAUTY


In Frankfurt's Nordend district, My Peach Beauty has become a new destination for all fans of high-quality cosmetic products.

The design of the young brand's first flagship store posed a challenge due to the limited space of less than 30 square meters and the need for ample display area for the premium skincare products.
The result is a space-defining shelving element that lines about two-thirds of the sales area and creates visual continuity with its curved design. Its open and self-supporting design allows for flexible use and division, making it ideal for presenting product groups of varying sizes.
Made of gray-colored MDF, the shelving stands out against the peach-colored walls while providing enough space for the products to shine.
On the left side, next to the checkout counter, is the highlight wall made of bronze-tinted mirrored glass. Primarily serving as an optical extension of the small sales area, the reflections of the round pendant lights create new light effects from every angle.

The design is completed by six loose table elements in the middle of the space, which can be combined and grouped in various ways to showcase the latest product releases.
The shelving is complemented by small modular boxes that can be freely placed on the shelves or at the reception counter.

https://mypeachbeauty.com  
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Location
Client
Typology
Size
Status


Frankfurt am Main, Germany
Peach Beauty GmbH
retail, interior design
30 sqm
completed
Project Team
J. Maier, L. Rüger
Collaborators
Studio ABERJA

Fotos
Sonja Schwarz